Since the pandemic, Madison has noticed an uptick in high-net-worth individuals booking out entire expeditions. “One client bought a whole trip to climb Mount Vinson in Antarctica for $200,000 last year,” he says. “It’s the latest trend: billionaires wanting their own private adventure with friends; they fly to Antarctica in a private jet. It’s next-level.”…
As the pixels settle after Apple’s meticulously planned rollout of its Vision Pro headset, battle lines have solidified in the war for a new reality. Multiple tech powers—and some rising upstarts—are developing headsets and other gizmos to digitally augment or replace the world our raw senses perceive. But there’s a clear split in philosophy over…
Over the past few years, Apple has pursued a meal-prepping app with a pear logo, a singer-songwriter named Frankie Pineapple, a German cycling route, a pair of stationery makers, and a school district, among others. The company fought a decades-long battle with the Beatles’ music label, Apple Corps, which was finally resolved in 2007. An…
If you have a side hustle or skills that you want to promote, it’s worthwhile to keep a portfolio online so other people can see what you’re capable of: You can list the website at the end of your emails, on your business cards, in your social media profiles, and anywhere else you can think…
In 2012, Massachusetts voters became the first to bring the concept into the modern age by requiring automakers to add an onboard port that allowed anyone with a cheap tool to access a car’s data. The law led to a nationwide agreement, where automakers guaranteed independent repairers and owners would have access to the tools…
Kevin Kelly had a birthday party earlier this month. It featured a giant bubble-maker, a magic show, an ice cream truck, a toy train demonstration, and a guy who made balloon hats. Kelly, who turned not 6 but 71, invited guests such as Matt Mullenweg, Hugh Howey, Stewart Brand, and Jaron Lanier. The second-grade vibe…
You believe those laws will come? Will we get the laws we need in the next two years? Very unlikely. But I think we’ll get the laws we need in the next five to 10 years. Meanwhile, Meta has refocused on the metaverse and generative AI. I worry about the rise of those. Do not…
It was just after New Year’s when Jonathon Ervin began to feel that Amazon was turning the screws on him. Ervin owns one of 3,500 small businesses that exist solely to deliver packages for the retail giant. Since launching his company, Battle Tested Strategies, in 2019, the Air Force veteran and reservist has delivered more…
Tesla’s new Supercharger strategy allows the company to make money off its competitors’ customers by collecting charging fees from them. (Pricing varies by region, time of day, and whether an EV was made by Tesla, but it generally costs between $10 and $30 to charge up a car.) And if more carmakers follow Ford and…
Like everyone else who got to test Apple’s new Vision Pro after its unveiling at the Worldwide Developers Conference in Cupertino, California, this week, I couldn’t wait to experience it. But when an Apple technician at the ad hoc test facility used an optical device to check out my prescription lenses, I knew that there might…